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WWE Raw draws lowest ratings since return to touring

Source: Brandon Thurston of Wrestlenomics

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Last night’s episode of Raw averaged 1.79 million viewers on the USA Network, down 1.7 percent from last week. That’s despite the fact that this was the first time in three weeks that Raw didn’t face competition from the Olympics.

In fact, this was the lowest audience for Raw since July 12, the last time it was broadcast from the ThunderDome.

In the 18-49 demo, Raw drew a 0.49 rating, down 3.9 percent from last week. It tied the lowest rating in that category since July 12. Raw’s actual viewership in the demo was 629,000, down from the 657,000 viewers it averaged last week.

Year-over-year, Raw was up four percent in overall viewership and up 4.3 percent in the 18-49 demo. It’s the fourth straight week the show has had year-over-year increases in both categories, which coincides with the return of live crowds.

As compared to the averages of the last 10 weeks, as shown in the chart below, Raw was up 6.1 percent in overall viewership and up 4.3 percent in 18-49.

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